#IorestoinEdicola, the hashtag to thank newsagents

Giving voice to the stories of newsagents, who in the emergency of the coronavirus pandemic remained at work in the streets and who with their commitment allow newspapers to reach their readers every day. Thus was born, launched Corriere dello Sport-Stadio and Tuttosport, the idea of ​​the hashtag #Iorestoinedicola: "The information does not stop and with this the newsagents who open their newsstands every day and in the front line observe and dialogue with those who do not renounces the moment of reading the newspaper and a magazine ". Hence the initiative: the two newspapers ask newsagents "to share this moment which is at the same time a life experience, a moment of altered and different sociality. Newsagents can tell their story by sending their photos , stories, videos and by publishing these materials on their social channels using the hashtag #IoRestoInEdicola ". The materials sent will then be published on the pages of the two newspapers, on their respective sites and social channels. But not only: the hashtag, explain from the two newspapers, is deliberately unbranded to make sure that it is used by everyone. "We invite Italian publishers to give space to the initiative, to use this hashtag and to publish photos and thoughts of newsagents to feed an initiative that unites and expresses their thanks. A single hashtag, a single THANK YOU from all the publishers of Italy united in a common message ".