The Asturian who has put Twitter to discuss food instead of politics

In the absence of sports competitions due to the coronavirus crisis, the Asturian Isaac F. Corrales came up with the idea of ​​organizing a championship that could be held: that of potato chips in Instagram stories . The format, with a table of qualifying rounds whose results are decided by vote, was a success - the Doritos won - but received many complaints from the Canary Islands: the competition was missing Munchitos, a regional snack . "Due to the success of the format I decided to repeat, this time with chocolates and on Twitter ... And I listened to the canaries and introduced a chocolate from the islands, the Ambrosías Tirma", tells Verne . "And the canaries went crazy." After several trending topics and thousands of tweets and memes, became the winners of the tournament that has managed to discuss food on Twitter and not politics.

Here begins ...
The #MundialDeChocolatinas and chocolate snacks.
In this thread you will be able to vote the crosses of the second round. pic.twitter.com/OsrZbGEDvR

In the round of 16 of the chocolate tournament, which began on April 16, participated: Lacasitos, Conguitos, Maltesers, Ambrosías Tirma, Crunch, Toblerone, Kit Kat, Snickers, Oreo, Lion, Huesitos, Kinder Bueno, Tokke, M & Ms, Twix and Mars. There were no kicks or chance to match. "I thought about which ones could be the favorites and moved them away in the round of 16 so that they didn't cross each other in the first rounds," explains Corrales. Ambrosías Tirma's first surprise came in the second round, against Maltesers: "After losing most of the day, they started a spontaneous campaign on Twitter and they got the comeback in the poll at the last minute."

Good evening, countrymen. Help me from the archipelago to solve this sad inyustisia. https://t.co/tpkPvNER13

Come on, gentlemen, we have to press that there are only 2 hours and 45 minutes to go back, it is possible to Twitter your parents if necessary https://t.co/NHeBbj7207 pic.twitter.com/G8el7CSWiy

While many Spaniards from the Peninsula watched as this chocolate bar - which many were unaware of - was winning rounds, the Canaries were growing on Twitter. "People threw humor as much to ask for votes for their chocolate as to comment on the results of the pairings, it was a lot of fun," says Corrales. As happened in the Virtual World War on Twitter, which Spain won, each Ambrosías Tirma victory was celebrated with memes:

Come on tirma pic.twitter.com/UBd7iag3Kc

pic.twitter.com/Up03DFOfcD

pic.twitter.com/hmaxbT7LDo

The grand final was held on April 19 and turned its two participants into a national trending topic : Kit Kat - who defeated giants like Toblerone or Twix - and Ambrosías Tirma. The sweet Canary won with the support of, among others, the UD Las Palmas, the Las Palmas bus service and the Canary Island airline Binter with an overwhelming victory: 72% of the more than 60,000 votes. The voting tweet has exceeded 3,000 retweets in less than a week.

FINAL # MundialDeChocolatinas

📡 🌍 Yellows !!!

At 19:00, the grand finale of the #MundialDeChocolatinas!

We are all @ambrosiastirma https://t.co/qaBDXhyFm5

We are leaving with the gala luggage! #FinalMundialDeChocolatinas https://t.co/vhiYEwfM7C pic.twitter.com/3pR2VeFSFn

More competitions in sight

Corrales, 38-year-old screenwriter and publicist, says that what made him most excited about this comic competition were “the messages from people saying how much fun they were having and how much fun they had had”. So these competitions, as the Asturian advances, will not end here. "Next week I will start another competition, but I'm still not sure which one," he says. Among the options he is considering, at the moment, is: trinket tournament, humorous television series or soft drinks. He still doesn't know if, If you opt for the latter, it would include Clipper, a Canarian soft drink, but in that case you already know which one you should support if you want to see your drink in the final.

While the new competition arrives, which will announce this April 26, you can see some of the humor tweets left by the victory of the Ambrosías Tirma.

Always with the Force. pic.twitter.com/A1x7Ap5MUE

pic.twitter.com/GfA5XdmLNV

We can with them ... pic.twitter.com/DYlehtCerd

pic.twitter.com/9kfC6BvS0a

NOW YES CANARY ISLANDS !!! pic.twitter.com/jJ4oBTg2Ch

Kit Kat does not know where the ostias are falling ... pic.twitter.com/UGiGPZPQLg

TIRMAVENGERS !! GATHER UP !! pic.twitter.com/DKteJiWk6I

No need to put the music pic.twitter.com/EEl3veipeh

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