(ANSA) - ROME, OCTOBER 20 - "Our fashion is part of contemporary Italian art and there has never been this awareness like now. Inside there are centuries of beauty that have entered our DNA, of culture, of knowledge of crafts and It is true that in our country there has been a lot of attention to the protection of the artistic and architectural heritage left by previous generations, and we do well to do so.
But we have paid little attention to the present to the contemporary. For this reason, in the reform of the ministry (which took place in 2019, ed) we have created a direction called Contemporary Creativity, which for the first time has a manager and a service that deals with fashion and design, because we really want to work a lot with this sector full of excellence. , of young talents and unknown but extraordinary professions that the world envies us. "The Minister for Cultural Heritage and Tourism, DarioFranceschini, said in a videoconference, speaking at the digital presentation of the new Apritimoda edition, an initiative conceived by the journalist Cinzia Sasso, sponsored by Mibact and supported by BancaIntesa, which aims to enhance and raise awareness of the professions, trades and most secret places in fashion. The new edition will be held on 24 and 25 October in 70 places, residences in historic buildings, ateliers, laboratories and museums in 13 Italian regions. (ANSA).
