Unknown individuals broke into the Israeli iconic fashion house "Maskit" and stole couture items worth hundreds of thousands of shekels during the most difficult period for the fashion industry
Hacking for a while
Photography:
From the security camera
It was allowed to be published today (Sunday) because last week unknown individuals broke into the Maskit fashion house in Jaffa and stole dozens of couture items worth hundreds of thousands of shekels.
Police have opened an investigation into the matter.
"It's an unpleasant experience for a Maschit house during a difficult period in the country on various levels, I'm sorry that someone gets into a situation where he has to break into stores and steal items of clothing," says Nir Tal, CEO of the Maschit fashion house.
"This is a difficult time for the economy and for Israeli fashion, but we are strong and resilient and will produce more items for our customers quickly."
The Maskit fashion house is considered one of the pillars of Israeli fashion.
It was founded in 1954 by Ruth Dayan, and for 40 years of operation the models have been sold in the most coveted department stores in the world.
In recent years, the brand has been revitalized under the handwriting and personal style of designer Sharon Tal.
It continues to march the fashion house in the current era with classic items on temporary and high tailoring.
The long coats and dresses still star in fashion productions and fashion magazines abroad, with quite a few celebrities, regular customers of the brand, including actress Sarah Jessica Parker, in Israel Shavit Wiesel, Nivar Madar, Amit Farkash, Moran Atias and other fashion anchors.
Designer Sharon Tal told "Israel Today" that, "The thief took everything that was in the shop window and on the hangers, wedding dresses and a casual collection. This is damage of hundreds of thousands of shekels. We are happy to see that the items that need to be sent to customers remain packed, To customers. "
About the last period, she says that, "This is not a simple period in many ways. Our workers have been in the IDF since February, work abroad has been interrupted, there is no visit from abroad in Israel and we do not travel.
There are few online orders from abroad and from the country of customers who remain loyal, miss and shop through the site. It keeps us a bit alive, but the uncertainty of what will be very difficult for a fashion house to survive. It is impossible to prepare with a new collection, we try to reduce all expenses and unfortunately there is no A horizon that will allow us to prepare and prepare for the coming year is a difficult feeling of being dependent on the air. "