After a year of arm wrestling between Google and the Alliance for the press for general information on the issue of neighboring rights, and thanks to the intervention of the Competition Authority, the discussions are about to be concluded.
Sébastien Missoffe, CEO of Google France, announced that the group is working on concluding a framework agreement before the end of the year with all of the Alliance's publishers.
But Google France has already signed several individual agreements with dailies including
Le Monde
,
Le Figaro
and
Liberation
and magazines including
L'Obs
,
Courrier International
and
L'Express
.
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These agreements will allow a partnership between Google and publishers on two sides.
First of all, technological support for publishers to win new digital subscribers through the use of the Suscribe with Google (SWG) tool.
This tool makes it possible to target, recruit and invoice subscribers in the Google universe and in particular that of Android smartphones.
Otherwise,
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