The third season of "Ninja Israel" fails to recreate the interest aroused by the previous two seasons despite production efforts • The show has become boring and viewers are tired of the regular sticks of Asi Ezer and Rotem Sela
A niche program that has grown beyond its true dimensions.
"Ninja Israel"
Photography:
Rainbow 12
Ninja Israel 2021, Keshet 12 21:30
The third season of "Ninja Israel" fails in its attempt to climb the mega wall it set for itself in previous seasons.
You can 't say she's not trying.
On the contrary, this year she strives above and beyond to preserve interest in the environment - one by one, men with squares, shirtless, are thrown into the water, but the ratings do not rise even when celebs are called in to support them from the side.
They even try to highlight the arrogant statements of competitors, and develop fake confrontations between them designed to build dramas.
Last night we got the "Battle of the Lands", with format star Adam Brutman fighting head to head against another man who dared to challenge Brutmanian hegemony.
And yet, nothing pulls the audience back.
The season dropped to the 16th percentile - rating, and not because the network broadcast a successful alternative to it;
Therefore, it seems that the viewers' escape expresses disgust with the show, and also the result of the season's spread over dozens of episodes (so far 21 episodes have been broadcast, and we are still in the early stages).
The ninja format has a content problem.
It is not a show with a sequel plot, which sells its viewers to obsessively follow without missing any episode.
There are lots of assignments and types of tracks, it is not easy to follow the developments in the rankings, and there is no situation in which someone will be able to remember the identity of the contestants, as in any other reality.
To overcome the above shortcomings, the production produces a kind of legacy. More than ever, the season highlights the participants' previous failed attempts and builds around them a narrative of correction, revenge or adherence to purpose. Yesterday's heroes are the characters the third season is built on, so it makes sense. Back until past champions Yuval
Shmela and Gil Merenz
enter the game,
Shamla and Merenz, who will compete next week, enjoy a parallel status with God at Ninja Israel, among other things, because the program specializes in empowering participants and inflating the balloon to the maximum possible. Human for long minutes, then plunge into the water and return to reality.In the end even an almighty Jubilee did not get the entrance ticket to the Tokyo Olympics.
This is a very masculine program, which pushes the girls who dare to compete in it into a box of unusual and negligible pause.
The feeling is that Ninja has become a closed club of climbers, with the one who trained it, who was a mentor of the other and a close friend of the third, who went out with that one and grew up with that one.
While this clique creates a family atmosphere, it also alienates others.
Add to that the corona influence that closed ninja complexes, canceled classes for children and locked gyms - exactly the places that served as a ground for spreading buzz among the target audience.
It is also not inconceivable that viewers are starting to get tired of Ezer Ezer and Rotem Sela.
Their preliminary interviews with competitors are not interesting, and the interaction with them on the track usually amounts to bullying.
Since both were burned on screen, it is possible that their presence no longer attracts more viewers but rather distances them.
Note that for the first time in years, Asi Ezer is no longer the king of ratings and Ido Rosenblum leaves him dust.
The program became boring.
The same tracks, the same competitors, the same sticks of the same facilitators.
Everything repeats itself, until it is clear to all who must be shocked.
Whether it is the removal of the facilitators, the reduction of chapters, and changes in the structure of the competition or in the form of serving and packaging.
Ninja is not supposed to be a show that conquers an entire country.
It is a niche program that has grown beyond its true dimensions, and is now discovering its true place - an esoteric sports competition, which is suitable for filling holes in prime time or for one of the sports channels.
