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JW Anderson reveals his virtual "parade" in a box

2020-07-03T21:11:55.380Z


This July 2, the Irish designer in a video published on YouTube and broadcast on his site, presented his new men's collection, between recycling and domestic inspirations.


"I am surprised that we have a collection to present, but it was a more rewarding experience than expected," jokes Jonathan Anderson, via Zoom, from his London office. Each journalist invited to participate in this presentation on July 2, had received, in a box wrapped in a fabric, a succession of photos, scraps of fabric, dried flowers, and even a mask with the image of a painted face. “I love the shows, I've always done them, but I knew it wouldn't be possible this season. So I thought about how someone who would usually attend the show could experience it at home , says the creator.

"Home" is an omnipresent theme of the collection, as in these floral patterns inspired by wallpapers, in the lace that could have had a previous life of curtain or doily, and in the pants and mesh cuts, loose , comfortable. A silhouette dictated by containment? I created this collection in a house, with this idea of ​​being between 4 walls. I am often subconsciously influenced by my surroundings . ” From his readings of confinement, Anderson notably drew the desire to create fictitious characters, sometimes grimacing, to replace human models: “they bring humor, and the optimism which I wanted after this difficult period. "

Created from recycled materials, this cape is one of the looks highlighted by Jonathan Anderson in his presentation video. JW Anderson

At JW Anderson, who admits having designed the collection with the available materials, everything is transformed: the recycled plastic bottles are reborn as a backpack, and the raincoats cut and assembled in a cape full of buttons, one of the looks highlighted by the creator in the video.

Source: lefigaro

All news articles on 2020-07-03

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