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VW boss Diess makes a courageous announcement to Elon Musk - users blaspheme: "Let brain rain, embarrassing, Diess dissed"

2021-01-28T08:14:08.411Z


After LinkedIn, VW boss Herbert Diess now also wants to conquer Twitter. For the premiere, Diess Tesla boss Elon Musk buttoned himself up. But the user response is different from what the power-conscious Bavarian is used to.


After LinkedIn, VW boss Herbert Diess now also wants to conquer Twitter.

For the premiere, Diess Tesla boss Elon Musk buttoned himself up.

But the user response is different from what the power-conscious Bavarian is used to.

  • VW

    * boss

    Herbert Diess

    has ordered the group to carry out a comprehensive conversion towards e-mobility.

  • But the path is rocky and the

    resistance is

    high.

  • No wonder that Diess attaches more importance to internal and external communication than many other

    Dax

    bosses.

Munich - When it comes to communication via social networks,

VW

boss

Herbert Diess *

does

not lead to anything.

Last summer, the Bavarian caused a stir with reports on his vacation

trip

in the fully electric

ID.3

on

LinkedIn

and on the Internet.

When the

VW

boss

cracked the 100,000 follower mark

on

LinkedIn

last year, he politely

thanked his fans.

And in November Diess was even on hand with its own video after LinkedIn named him Top Voice 2020. 

Now the engineer is taking on

the next social network

with

Twitter

- and shows right from the start that he knows how to reach.

Instead of

reporting

on current developments such as the renewed

lockdown

with a plain post

, Diess makes an announcement to one of the most prominent users of the short message service.

"Hello Twitter", writes the

VW

boss in his tweet number 1, that he is on the platform to "make a difference, especially on political issues".

And, of course, to "get some of your market share,

Elon Musk,

" the aggressive tweet to the Tesla * boss said.

With the ID.3 and the e-tron from

Audi

*, they have already "won the first markets in Europe".

He is looking forward to "productive discussions".

Hello @Twitter!

I'm here to make an impact with @VWGroup, especially on political issues.

And, of course, to get some of your market shares, @elonmusk - after all, our ID.3 and e-tron have won the first markets in Europe.

Looking forward to productive discussions!

- Herbert Diess (@Herbert_Diess) January 20, 2021

Judging by the first contributions to the discussion, the

VW

boss will probably have to get used to a rougher tone when conquering the Twitter universe.

While the well-kept written German of the late 90s rules on LinkedIn ("Dear Mr. Diess"), the short message service gets straight to the point.

She is “excited to see whether he (Herbert Diess) is doing“ just click-baiting ”with Elon“ to build up his follower base ”, or whether Diess also provides interesting content, chirps a Canadian user.

Musk * is considered a Twitter fan and has one of the largest accounts with around 42.7 million followers.

Other Twitter users approach Diess at the premiere just as hard as the Canadian.

Another claims that the German auto industry blocked electromobility “knowingly and intentionally” and also “learned nothing, as the example of the Tiguan R with its 320 hp” shows.

Such a car needs "no one - Lord, let your brain rain," writes the user.

Other users also let off steam on the short message service.

"With all due respect - instead of tweeting," Diess should rather improve the quality of the ID.3, according to a tweet.

The car is "the worst that VW has ever made" and the relationship between price and quality is "embarrassing".

In addition, Diess received heaps of beatings for

Dieselgate

, the recent Golf recalls * or the controversial

VW plant

in 

Xingjiang

 in western China.

China is reportedly holding a million Uyghurs in labor camps and prisons around the Wolfsburg plant.

After all: Diess has also received applause from the community for converting the group towards e-mobility.

His strategy is “great”, his courage “outstanding” - even if some praise sounds a little poisoned: “My recommendation would be that Mr. Diess look for a company in which the supervisory board supports him more”.

Then, puns one user, “Mr. Diess might not be dissed as much” as at

Volkswagen

.

Source: merkur

All news articles on 2021-01-28

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