All it took was a photo of a pair of Crocs floating in a swimming pool posted on Instagram on Thursday by singer Justin Bieber, along with the word
"soon"
to make the title of the plastic clog maker jump on Wall Street.
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The 26-year-old Canadian artist is regularly seen wearing Crocs of various colors on his feet.
It did not take more for many Internet users to speculate on a future partnership between Justin Bieber and Crocs.
The title jumped more than 12% in the day Thursday before ending the session up nearly 6% on Wall Street.
Crocs has not yet announced anything and did not respond to AFP's requests on Thursday.
The brand is used to collaborations with celebrities;
at the start of the week she once again released a pair of shiny shoes in the night developed in collaboration with Puerto Rican singer Bad Bunny.