Damascus-Sana
A bridge that connects the producer to the consumer and a registered trademark that has become moving monthly from one governorate to another achieved by the Made in Syria Festival, which canceled by attending the commercial mediation workshops that caused a rise in prices and contributed to positive intervention in the local market for the benefit of citizens.
The monthly shopping festival, which landed in its 112th session this month in Al-Galaa Sports City in Damascus, included more than 135 national industrial companies that provided a wide variety of food products, clothes, shoes, detergents and all family necessities at competitive prices and achieved two advantages: shopping and entertainment, in the opinion of many of its visitors. They have kept up with the festival since its inception
And they buy a list of household supplies monthly from it, according to the statement of Engineer Muhammad Fathy Shams El-Din to SANA, who explained the importance of these festivals in supporting the national industry and marketing the local product and reducing the burden on the consumer in reaching his needs at reasonable prices.
Visitor Hussam Aswad also confirmed his constant follow-up to the festival’s news and shopping from it, given the competitive prices and needs he found in one place, while Bisan al-Halabi noted the entertainment and shopping environment that the festival provides for her and her children, and even waits for him every month to take advantage of the offers and coupons offered by companies.
Muhammad Al-Tanji, owner of a soap-making company, indicated that his company's products of conditioners, hair and skin care creams made from Aleppo soil (bilon) and olive oil were well received by visitors, considering that the festival provided him with an opportunity to market and sell at the provincial level and gain consumer confidence by providing a product with high specifications and prices Commensurate with his purchasing power.
After his participation in 112 sessions of the festival, Radwan Kanj, a representative of a detergents company, stressed the importance of keeping up with and developing the offers presented at the exhibition because he found in it the importance of being a bridge for communication and establishing reciprocal relationships in terms of securing what the consumer desires and what the product can offer to secure the family's needs away from the commercial mediation circles. .
The percentage of discounts from some companies ranged between 35 and 40 percent, according to the participant Mahmoud Makhlati, indicating that the festival allowed him to promote his products of accessories, leather, and women's hijabs and direct sales from the producer to the consumer, while the participant, Adel Qutaish, coming from the province of Sweida to sell his natural food products (vinegar) Apples, pomegranate molasses, grapes, raisins and other canned foods and dryers) to the importance of continuous participation in the festival and moving between several governorates through it to provide 100% natural and hand-made local products to the consumer at competitive prices and agreed with the opinion of Yunus Muhammad, the official of a company for the manufacture of clothes and shoes, who indicated that they offered very good offers and discounts on jeans And sweaters to reduce the burden of high prices on citizens.
The monthly shopping festival continues until the second of next February, when it is open daily from nine in the morning until nine in the evening.
Mahasin Al-Awad
