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Cycling tourism, a growing market for professionals

2021-03-02T18:28:56.540Z


The Covid-19, paradoxically, opens up new perspectives. Of course, foreign customers will take time to come back. But the health crisis is forcing the French to rediscover their country.


The Loire Valley by bike, or Provence.

But with nights in Relais & Châteaux and meals in starred restaurants.

For several years, Thomas Boutin has been organizing cycling trips for foreign travelers.

Some, like these rich Taiwanese customers, are ready to spend up to 20,000 euros per person, for a week on two wheels, with individual guides, bikes worthy of those of the Tour de France and very chic stops after about fifty kilometers a day. … "

This type of very high-end stay is rare," acknowledges the president of the travel agency Discover France.

Our American customers spend between 1,500 euros (with GPS and telephone assistance) and 6,000 euros (with attendant) per person per week.

"

With the rise of the electric bicycle and the development of cycle paths, bicycle tourism has changed dimension.

Overall, the formula is affordable - costing around a hundred euros per day - but all budgets can find their style.

"

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Source: lefigaro

All business articles on 2021-03-02

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