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Not on the marshmallow alone: where can we find the cheapest basket of products for Lag B'Omer?
Read and burn: Despite the restrictions placed this year on lighting Lag B'Omer bonfires, it is likely that children will not miss the opportunity to be beaten by a hot potato with foil. Unlike more demanding holidays, shopping for bonfires is usually based on the neighborhood supermarket and focuses on marshmallows and sausages
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Lag B'Omer
Wise consumption
Shopping cart
Retail
fire
Dr. Hezi Gur Mizrahi
Tuesday, 27 April 2021, 09:06 Updated: 09:19
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Who among us has not come across a shopping list for Lag B'Omer? From school or kindergarten and even from the social gathering of the graduates among us, there are the volunteers who make sure to come with potatoes wrapped in aluminum foil for everyone and there are those who come with a bag of marshmallows, but finally, no matter if you on the side of Hmskianim or tools disposables, no one can avoid smells smoke and soot.
Once we were released from quarantine, got rid Attia masks in open areas, and just before the holiday that all children love we received new restriction changes our ability to celebrate.
in recent days, imposed an injunction prohibiting Lighting bonfires in the days before and after Lag B'Omer, this time the restriction is not the corona but the weather conditions predicted for these days, the ban was imposed in order to prevent the spread of fires and save human lives.
Despite the general restrictions, supervised areas were allowed to set fires, as approved by the fire services and local authorities.
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Sausages are a must-have item around the campfire, but after Independence Day we decided to go for the vegetarian option (Photo: Daniel Malachovsky)
What will the teacher say?
Some of the consequences of that directive, will perhaps be less huge bonfires (the earth will also say thank you) and a little more barbecues.
Yes, the Independence Day BBQ has not yet cooled down and we already have a reason to party to light it again.
In a significant difference, at least from a consumer point of view: this time the celebrants are mainly children and teenagers, who do not belong to the carnivorous or gourmet community and like to preserve the tradition with hot dogs, burgers and marshmallows, and of course with aluminum foil potatoes, which a child will not burn. On B'Omer.
On other holidays we invest time and thought in choosing products for the meal, but when we are required to celebrate Lag B'Omer bonfires, we treat it first and foremost as a chore, the main thing not to go bad in the eyes of other parents, kindergartener or teacher.
No matter what the kids like in the pita, ketchup will be one of the ingredients (Photo: Daniel Malakhovsky)
The list of products for the celebration usually includes: processed meats, marshmallows, drinks, pickles, potatoes, aluminum foil and a box of chickpeas, we will also have to take care of wipes to clean the children's hands, a chair to sit and wait for the evening to end, or as the children want "until morning" ...
Therefore, it seems that despite the restrictions, they will also find ways to celebrate this year, and because of that, we examined the buying habits of the Israelis ahead of the night, which is all campfire.
Even before approaching the basket components, the main difference in shopping for Lag B'Omer is that you do not prepare in advance with a large purchase, such as is usually made in a large branch of a retail chain in one of the industrial areas, but in the neighborhood supermarket, grocery stores - and if you promised to bring a snack, even an explosion At the end of the street, a day or two before the holiday and sometimes even at the very last minute, on the way from work to the campfire.
So we went out to look at where the most affordable neighborhood basket for Lag B'Omer is: we gathered the most common products in the shopping lists we received from you parents and teenagers for Lag and saw again that there are gaps between chains in the shopping basket, ie if we pay attention to each item we will save even more (As the table reveals).
The author, Dr. Hezi Gur Mizrahi, is the founder and CEO of the Institute for Retail Research.
The table does not lie, despite the smoke screen of Lag B'Omer (Photo: Daniel Malakhovsky)
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