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Alon Gal advises: get back on track after the Corona and the war

The business coach is coming to Walla!

Business: Every week Gal advises in areas of life that concern us all.

This time: the listener is debating how to get his catering business back on track after the epidemic subsides and Operation Wall Guard

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• Catering

• Alon Gal

• small businesses

Alon Gal

Friday, 28 May 2021, 00:32 Updated: 00:33

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Catering (Photo: ShutterStock)

A listener who aired on business coach Alon Gal's program on 103FM radio said that in the past year in the shadow of the corona he has been forced to “eat the savings”;

This is because he works as a cook and caterer, and due to the outbreak of the plague and the military operation 'The Guardian of the Walls', he hardly worked.

He wondered if Alon Gal had any advice for him, how he could achieve stability in the industry.

"At this rate of events in the country, maybe it's worthwhile to do a career change? Or do you have an idea how you can make some money off the side?"

Gal explained to the listener that he holds a relative advantage.

"You're a man of food. You know how to do it and do side catering."

He advised him to promote his catering business, reassuring: "Things are currently calming down and events will return. If there is one thing that has not been harmed over time it is events, because people want to get married, do bar mitzvah and bat mitzvah. I do think you are in a stable long term industry. Maybe we should think about taking a certain neighborhood, and making meals for Shabbat. "

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Gal noted that he purchases meals for the weekends from a small business, "We have a significant number of families, who buy ready-made food every weekend.

It may be worthwhile to go in this direction, in the direction of accumulating families.

Distribute menu flyers with the caption 'Hot food to the house for the weekend', it's cool.

This way, everyone can mark the dishes they want, and pass the time on to you. "

Gal suggested another way to promote the listener's catering business:" You can start a quiet WhatsApp group, attach all your immediate surroundings, start right from family and friends.

Add more and more people, until you reach 400-300 families that are in your quiet group. "He recommended sending a preview:" 'Sometimes you get stuck on the weekend, I'm on Tuesday a group menu and anyone can send me his invitation in private.' Great idea to me.

Here there is an advantage over the delicacies that need to be reached independently. "

He added: "Do things your way. When you send to 300 families, with the message 'first come, first served', I see an opportunity here. I almost want to do it myself."

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