Ipsos, a French specialist in studies and surveys, saw its net profit rebound sharply in the first half, he announced on Wednesday, believing to have
"stepped over the 2020 trough"
linked to the consequences of the Covid-19 pandemic.
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Between January and June, the net profit was multiplied in one year, to 72 million euros against 1.3 million in the first half of 2020, marked by strict confinement in several countries including France. At 993 million euros, turnover increased by 26.4% over one year and by 10% compared to the same period in 2019, i.e. before the Covid. At constant exchange rates and perimeter, half-year turnover increased by 31.5%, according to a press release from the group, which has just appointed its new managing director, Nathalie Roos. In the second quarter alone (527 million euros), it climbed 47.5% in real terms and 52.3% in organic terms.
"Ipsos' activity has spanned the low point of 2020"
,believes the group, which also sees it as the result of the
"new organization put in place in the summer of 2018"
The analysis by sector shows strong growth in citizen surveys (+ 41% at constant exchange rates and perimeter) for a contribution of 20% of turnover.
“doctors and patients”
, which accounts for 17% of revenues, increased by 37%.
“Everything relating to public health is at the heart of considerable needs for new information, even if the contracts specifically linked to the measurement of the Covid-19 pandemic should stop,”
The Europe / Middle East / Africa region recorded the best performance
Geographically, the Americas (34% of sales) recovered to + 27% organically. The Europe / Middle East / Africa zone (49% of turnover) recorded the best performance at + 39%,
"thanks to the existence of contracts concluded in several European countries at the request of public health authorities"
, according to Ipsos. The Asia-Pacific region is the part of the world where Ipsos activity is
"barely higher than that of 2019",
underlines the group. It had declined by 19% organically in the first half of 2020, compared to 9.5% for Europe / Middle East / Africa and 15.5% for the Americas. It increased by 22% in 2021.
Ipsos withdraws from the last 18 months that its activity
"is not really affected by the virulence of the epidemic but rather by the constraints brought by the strict confinements"
. The group anticipates
"a single-digit organic growth rate for the period from July to December"