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Now 30: the plan to buy appliances arrives


It will be applied exclusively to products such as kitchens, refrigerators and washing machines. In addition, there will be a Now 24 and the 12 and 18 installments will follow.

Soledad Navarro

07/30/2021 9:53 AM

  • Clarí

  • Economy

Updated 07/30/2021 9:57 AM

Finally, the Government and the banks are one step away from closing an agreement and relaunching a Now 12 program recharged with 30 and 24 installments.

The item chosen for Now 30 is the white line, which allows you to buy household appliances


The plan is specifically focused on the purchase of "white goods" such as stoves, refrigerators, washing machines, and dishwashers.

And the goal is to encourage consumption, especially in the months leading up to the elections.

The negotiations were led by the Secretary of Internal Trade, Paula Español, together with the head of the Central Bank, Miguel Pesce, and the Minister of Productive Development, Matías Kulfas.

They estimate that

Now 30 would start next week and the idea would be to extend it until the end of the year.

Sources close to the negotiation, commented to Clarín that the last details are still being reviewed, but they assure that it is practically closed and 

next week there could be an official announcement. 

To reach an understanding, the Government had to give some benefits to the banks, such as an adjustment of rates, which will go from the current 25% to 29% per year in pesos for that plan and increase the "franchise" received by the entities that dump more resources to the Now 12 plan.

On Thursday, the Central Bank sanctioned a regulation that extends from 6% to 8% the quota that banks can dedicate to this program with benefits in reserve requirements, that is, the part of the deposits that banks must deposit with the BCRA as a safeguard and that they are immobilized.

Then, those who lend the most will be able to have more liquidity to buy Leliq at 37% per year

with part of that minimum cash.

The Now 12 plan expires this Saturday the 31st and although they discount that it will be renewed, they warn that no new items would be added, as was being considered these days.

Now 12 and sales

According to data from CAME, retail sales accumulated a year-on-year increase of 15% during the first half,

but they are still 13% below the same period of 2019 at constant prices.

Added to this request is that of cell phone manufacturers who ask the Government to

 include low-end devices in the program again.

The latest updated data shows that between January and April of this year, sales made with this program reached $ 232,407 million.

In March, the show peaked in March when billing reached $ 70,000.

In April, when the plan was renewed, things changed: the three-month grace period that had been in force since the 2020 quarantine was eliminated and quotas for clothing and footwear were shortened.

In addition, cell phones were left out of financing schemes.

This caused that in April, the last month with available information, the invoicing fell 22%, to $ 54,000 million.


Look also

Fight between the Government and the banks for the extension of Now 12

Cell phone manufacturers ask to be included in the new version of Now 12

Source: clarin

All business articles on 2021-07-30

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