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Pandas, felines ... the births of young are good business for zoos

2021-08-03T17:24:53.984Z


DECRYPTION - Very shared on social networks, photos of newborns of certain species allow zoos to seduce new visitors.


"

I am very surprised, I did not expect at all such a media surge, we are talking about it all over the world, it is a real

'

pandamania

'".

Rodolphe Delors, president of the Beauval zoo and the association of French zoological parks (AFdPZ), does not know where to turn.

Since her flagship resident, the female giant panda Huan Huan, gave birth to twins overnight from Sunday to Monday, requests have been pouring in and requests for interviews have multiplied.

Read also: Gas plant and cheated donors: the fiasco of the takeover of the Pont-Scorff Zoo

If the panda is a species apart, births are always good news for the structures that welcome them.

In addition to the fact that they demonstrate the work and know-how of the zoo or safari teams, they have a direct and indirect impact on the reputation and attendance of the place.

Indeed, nothing works better on social networks than publications on the birth of such a feline or other endangered animal, as long as an adorable photo accompanies it.

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Source: lefigaro

All business articles on 2021-08-03

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