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Sodexo is looking for an ally to relaunch its meal vouchers


Much more profitable than the rest of the group, the “benefits and rewards” activity has nevertheless been abandoned.

Sodexo is looking for a partner for its “benefits and rewards” division (meal vouchers, gift vouchers).

The giant of corporate canteens does not intend to sell it or to introduce it on the stock market or to entrust its management.

And for good reason, good connoisseurs of the group believe that this division can be at the origin of the rebirth of the group.

But Sophie Bellon, its interim president and CEO, is counting on an ally capable of accelerating its development.

Read also

Sodexo: big stir in sight at the giant of collective catering

Sodexo will remain the majority shareholder in this activity.

But it needs external skills to catch up in a rapidly changing market.

Edenred's diversification is an illustration of this, as is the rise of the start-up Swile, valued at more than $ 1 billion, thanks to a 100% digital offer.

The “benefits and rewards” division (which also offers fuel cards, incentive programs and sports passes) only represented 4.3% of Sodexo's sales during the year.

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Source: lefigaro

All business articles on 2021-10-27

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