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Omar Adam joins Tectona: The digital assets company and the famous singer have signed a memorandum of understanding for the production, marketing, distribution and sale of blockchain-based digital products and assets

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15/05/2022

Sunday, 15 May 2022, 12:33 Updated: 12:46

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The digital property company Tectona reports this morning on the first girls' memorandum of its kind in the country with the successful artist Omar Adam.

As part of the agreement, Tectona and singer Omar Adam, through a private company that owns the property rights for its creation, will work for the production, marketing, distribution and sale of blockchain-based digital products and assets, with the parties now continuing advanced negotiations towards signing a contract.

The process of developing the various products will be based on Tectona's technological ability and expertise in order to create all the digital assets, following the success of Tectona's flagship project, bored-ai.

The cooperation between Tectona and Omar Adam is the first of its kind in Israel.

In the international arena, leading artists such as Snoop-Dog have launched collections of digital assets that include iconic collectibles, concert tickets, new songs, videos, unreleased music and more. Cheap Digits' as NFT in the OpenSea trading platform.

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Omer Adam.

Want to own his song on NFT? (Photo: Shay Franco)

Bring the digital assets to every home in Israel

Tectona Chairman Yariv Gilat

: "Tectona is taking an important step in making the world of digital assets accessible to the general Israeli public.

We thank Omar Adam for the cooperation, which creates an extraordinary technological and cultural connection. "

Tectona

:" The collaboration with Omar Adam will bring the world of digital assets to every home in Israel, with the potential for creative collaborations in a variety of fields .

We are proud and happy to collaborate with Omar Adam, the leading singer in Israel. "

Tectona CEO Yossi Barnea (Photo: PR)

Tectona is the leading Israeli public company in the field of digital assets and blockchain.

Among the leading figures in tectonics are Yariv Gilat, one of the best-known high-tech investors in Israel, former Final CEO, pioneer in algorithmic trading, Guy Ben-Artzi, serial blockchain entrepreneur and one of the founders of Bancor - Crypto Global Trading Platforms (Bnei Hakak). A

senior figure in the crypto industry and a technology entrepreneur and Tal Muskel (CTO), one of the leading figures in the Israeli digital assets industry

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