No question of giving up.
The SNCF, which finds itself in a situation of competition after eight decades of monopoly, has put itself in battle order to defend its positions.
“
We have been preparing for this deadline for years
”, confides to
Figaro
Christophe Fanichet, CEO of SNCF Voyageurs.
Without waiting for the transalpine Trenitalia to launch its TGVs on the Paris-Lyon-Milan axis at the end of 2021, the incumbent French operator executed its counter-attack plan called “Riposte”.
From autumn 2021, it added two low-cost Ouigo trains on the Paris-Lyon route, thus reaching 24 round trips per day.
At the same time, it has strengthened its top-of-the-range offer by creating the “Business Première” class on the Paris-Lyon route, where the services are superior to the Première.
"
For example, customers are entitled to a meal served in their place
,” explains Christophe Fanichet.
Even if the service does not reach the level of business class on an airplane, the intention is that.
To complete…
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