Fashionably late: the H&M chain announces the opening of an online store in Israel
The fashion chain H&M announces the launch of a new online store in Israel that will open during the next week.
The launch of the online platform symbolizes the next step for H&M: "The online store is a significant step towards an advanced shopping experience for our customers and is the first step in a long-term strategic plan"
Sibylia to me
01/09/2022
Thursday, September 01, 2022, 1:45 p.m. Updated: 3:30 p.m.
Share on Facebook
Share on WhatsApp
Share on Twitter
Share by email
Share in general
Comments
Comments
H&M announces today the launch of an online store for the first time in Israel (Photo: Hans and Mauritz)
If you are asking yourself how it is possible that a large and old chain like H&M stays behind and does not take giant steps towards the future (or rather, towards the present) even after a global crisis that brought even the smallest businesses to conduct themselves online - you are not the only one.
The fashion chain, which came to us from Sweden over 12 years ago and owns about 3,500 stores in 57 countries around the world, today announces the launch of an online store for the
first time
in Israel, years after fashion chains of similar size, already there!
Zara, for example, anticipated the Corona crisis by a year and established an online store in Israel already in January 2019.
Today, 3 years later, H&M also announces a digital presence: "H&M is a significant player in the Israeli fashion market. We have been waiting for this moment for quite some time, and now we are excited to launch an H&M online store for our customers in Israel as well. The new store will complement the shopping experience in the physical stores ours, and will allow our customers to purchase high-quality and environmentally friendly fashion at the best price and receive it at their doorstep," said
Amihai Kilstein, CEO of Matz Retail, a franchisee of the H&M Group in Israel.
The chain's new online store, which will open next week, joins the brand's 21 physical stores Nationwide, and it will allow (finally it must be said) customers to purchase contemporary fashion and home decor items at any hour of the day, from wherever they want.
H&M - Fall 2022 collection (Photo: Hans and Mauritz)
Deliveries in paper packaging, as part of the environmental agenda
The site will offer full collections for women, men, youth and children that also include accessories, underwear, sports and maternity clothes alongside the full range of H&M HOME for the design of the various home spaces including: kitchen, living room, bathroom, bedrooms and children.
As part of the extensive environmental agenda of the H&M group, shipments will be sent in innovative paper packaging that can be easily reused and recycled.
These packages are a significant step for the group that aims for 100% of its packages to be made from environmentally friendly sources or recycled by 2030.
More in Walla!
She wanted to make pop, but indie came out again: "I thank God for the Corona virus"
In collaboration with the lottery
The site will offer full collections for women, men, youth and children and home decor items (Photo: Hans and Mauritz)
Placed in a respected place in the world among the global brands
"The new online store is a significant step towards an advanced shopping experience for our customers and is the first step in a long-term strategic plan. We will continue to invest resources in order to create an advanced and relevant store for our customers that suits their current needs," said
Ronit Nissani, H&M's VP of Marketing and Strategy in Israel.
What should be added? On the one hand, we expected more from a brand that is ranked 21st in the world, among global brands, and whose value is estimated at a significant 15 billion dollars. On the other hand, it is said: a late benefit.
Shipping and delivery:
The site will provide customers with free shipping all over the country For orders over NIS 199. Throughout the launch period, delivery to the customer's home will be made within 7 business days.
H&M HOME (Photo: Hans and Mauritz)
Of money
All the articles
Tags
consumption
Fashion
Shop
Online shopping
Online shopping
online shopping
Shopping
H&M
