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Alexandra Palt, L'Oréal: "Even as a leader, you are never 100% sure"

2023-01-30T05:05:06.432Z


Director of Corporate Responsibility at L'Oréal and CEO of the group's Foundation, she leads its ecological transformation and social commitment.


His DNA

It took root in Austria, where she grew up, and was forged in activism.

“I was born into a privileged environment, with a doctor father and a housewife mother.”

As a teenager, Alexandra Palt is an activist on the left, for the rights of women and refugees, and is interested in domination, especially male domination, in all its forms.

A law graduate, she emigrated to France, worked for ten years in the associative world then at the High Authority for the Fight against Discrimination and for Equality (Halde), before advising companies.

“I see a double anchor in my visceral commitment against injustice.

As a child, I witnessed domestic violence, it shaped me.

Furthermore, we Austrians all carry the heritage, family and national, of the Second World War.

These stories always question the weight of transgenerational memory and individual responsibility.

What do I feel responsible for, and how?

How to do what it takes?

This is the big question of my life.

I have also started a thesis, to explore the notion of decency and indecency of the leader.

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Its ecosystem

Its team, of around forty people, includes scientists, former activists,

corporate

profiles ... "Although of very diverse ages, origins, nationalities and gender, all share strong values ​​and to defend them.

The conviction of contributing to something greater than our careers pushes us to think against ourselves in order to constantly improve.

Doubt is a powerful tool to move forward.”

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His oxygen

Leading the transformation and commitment of the L'Oréal liner, the world's number one cosmetics company, with more than 32 billion euros in sales on the clock, involves uncommon vision, consistency and power of action.

“I am lucky to be driven by simple values ​​and enslaved neither by power nor by money.

This makes the exercise of courage easier,” she comments soberly.

In addition to her taste for debate and criticism, Alexandra Palt is passionate about literature, going so far as to create a

book club

.

His latest favorite discoveries?

Journalist and author Emilienne Malfatto, winner of the Albert Londres Prize;

The Little Ones of December

and

In the Bad Wind

, by Kaouther Adimi;

, by Mohammed Mbougar Sarr, winner of the Goncourt prize last year;

the philosopher Baptiste Morizot, whom she reads regularly.

“The main thing, in my eyes, is to continue learning, without certainty.

Even as a leader, you are never 100% sure.

We decide according to what we know at the moment T. Then, we have to assume it.

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Its impact

In 2020, L'Oréal takes stock of an initial transformation cycle – carbon emissions from production sites reduced by 87% since 2015, carbon neutrality of 100 sites, including 25 factories, etc.

- and announces, in the process, the next objectives.

“L'Oréal for the Future is a holistic transformation program driven by a powerful philosophy: by 2030, all our activities should be within planetary limits and aligned with the scenario of global warming limited to 1.5°C.

The world needs us to respect this threshold.”

How ?

By accelerating on the fronts already open - recyclable packaging, new formulas for cosmetic products, supporting suppliers towards sustainable agriculture, etc. - and by promoting new practices among consumers.

The challenge is big :

it's about getting them used to “less is more”.

“We need to make a leave-in conditioner or refillable lipstick desirable, promote new routines, and ultimately change the norm.”

Source: lefigaro

All business articles on 2023-01-30

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