From the McDonald's campaign - 40th anniversary of Mac Nuggets (McDonald's Israel)
Felipe Colombo from the 40th anniversary campaign video for Mac Nuggets.
From the McDonald's campaign - 40th anniversary of Mac Nuggets (McDonald's Israel)
Remember "The Rebels," one of Israel's most beloved teen series of all time? For those who missed it, there is a chance to meet Philippa Colombo, one of the stars of the series in a new campaign for McDonald's, on the TV screen.
The campaign was produced in a nostalgic spirit with flashbacks to the past of Gonen, the main character (Jeremy Schick, Bloom) and Felipe playing himself and recreating a scene from a fan meeting event held at McDonald's at the turn of the millennium. It should be noted that the star already participated in the distant past (19 years ago) in commercials for McDonald's.
From the McDonald's 40th anniversary campaign (Photo: McDonald's Israel)
Just say: "Felipe sent me"
In the current video, Gonen celebrates his 40th birthday and his friends surprise him with a private performance of Felipe singing and playing Happy Birthday for him and a special sweet birthday cake designed as a box full of mac-nuggets with sauces.
The new campaign will be launched digitally, digital signage, screens and banners at branches.
Felipe Colombo also stars in a delivery benefit offered by the chain starting today, in which anyone who orders delivery (any delivery) on the McDonald's app or website and writes in the comments "Felipe sent me" will automatically receive 5 McCoins in addition to the fixed accrual. Valid until July 31, 7.
From McDonald's new campaign – 40th anniversary of Mac Nuggets (Photo: McDonald's Israel)
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- Advertising and media
Tags
- McDonald's
- Campaign
- Rebel
- Felipe Colombo
