AI, the new vein of consulting firms

In the corridors of companies around the world, the frantic sprint that tech giants are engaged in around generative artificial intelligence (AI) is now feeding all fantasies and dreams of growth. Well beyond the euphoria that has spread to the media and financial markets, leaders have especially been able to confront the potential of these disruptive technologies thanks to the democratization, last fall, of tools such as ChatGPT... "There has been a certain craze around AI among our customers, with calls to the right and left," Olivier Lenel, CEO and chairman of the board of Mazars in France, told Le Figaro.

Because while all large companies now have a digital department, many do not yet have data scientists capable of understanding these AI models, deploying them and adapting their organization accordingly... In this context, consulting firms then appear as partners...

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