By announcing, on July 14, a change in the recipe for its sugar-free Coke, Coca-Cola showed that it is not afraid to take on challenges.
This Wednesday, the Atlanta giant confirmed it by revealing a return to normal in its sales and margins in the first half of the year, after the tsunami of the closure of bars, cafes and restaurants for several months.
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Just a year ago, confinements had dropped its turnover by a quarter and its operating profit by a third.
While the majority of countries have since relaxed their health constraints, the return to form is proving to be faster than expected.
"Our business is rebounding faster than the rest of the economy," said
James Quincey, CEO of Coca-Cola.
In the second quarter of 2021, organic revenue rebounded 37% year-on-year to reach $ 10.13 billion (€ 8.6 billion).
Rush in coffee bars
This rush in places of conviviality, where its drinks are sold more expensive than in supermarkets, has
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