Here she is five times world champion and bearer of strong messages.
“Why would rules be taboo?
»Proclaims Clarisse Agbegnenou.
The judokate ventures on a new ground: the creation of menstrual panties, those which remedy tampons and sanitary napkins.
Clarisse was looking for a “greener” way, she discovered
Réjeanne
, the brand created by Wye Peygn Morter and Alexandra Rychner, two Parisians launched in the challenge of a 100% French manufacture.
"Clarisse contacted us, the crush was immediate," says Alexandra Rychner. We share this desire to change the received ideas that rules are dirty or nauseating and we want to move the debate forward so that the subject of rules is no longer taboo, especially among teenage girls. "The champion has become the" megaphone "and imagined her range, with attractive colors, shorties or thongs with encrusted lace, and a personal message" believe in yourself ", intended" to restore confidence in women », Clarifies.
𝗠𝗢𝗡𝗦𝗧𝗥𝗨𝗘𝗨𝗦𝗘𝗘𝗘𝗘𝗘 😍😍😍
Clarisse Agbegnenou wins a fifth world title!
She was ahead of David Douillet and alone became the 2nd most successful French judoka in history.
Well done Clarisse!
👏 # MeilleurEnsemble # TousDerrièreNosBleus🇫🇷 # JudoWorlds🇭🇺 pic.twitter.com/EHONvdvMdL
- FF Judo (@ffjudo_officiel) June 9, 2021
At the end of April, she met the seamstresses in Bourg-en-Bresse, got behind the sewing machine.
“I wanted products that allow you to play sports and stay feminine, it's not because we have our rules that we have to wear big panties.
You can be sexy and still be a woman, even during the menstrual cycle!
"The champion is rather cash:" how many times during training I had to go to the bathroom to change, for fear of stains on my white kimono ... "" Yes, we could have done more classic advertising, admits Alexandra Rychner, founder of
Réjeanne
, but we want to explain things and with a personality like Clarisse, it's stronger.
She speaks woman to woman.
"
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A post shared by Clarisse Agbegnenou (@clarisse_agbegnenou)
Partnerships go far beyond the financial aspect.
"Clarisse has a role model and she wants to serve the general interest", summarizes Nadia Benabdelouahed, her agent.
The contracts are also stories of meetings between women who are entrepreneurs.