In addition to a 0% honor loan, entrepreneurs supported by the Initiative Gard association (member of the Initiative France network) can now enjoy a free sales and exhibition area in the central aisle of the shopping arcade of Casino Cap Costières, the largest shopping center in Gard.
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Managed by Mercialys, the property company of the Casino group, this shopping center located in Nîmes offers, from mid-June until the end of November at least, part of its aisles to young companies supported by the association.
“This is a pilot process for the group.
We will see in a few months how to apply this device elsewhere in France within the framework of a national partnership with Initiative France ”
, explains Laura Biolé, director of the Cap Costières gallery.
"Develop turnover"
At the launch, it was a young theme park, Dinopedio Parc, located in the north of Gard, which promoted its activities;
the following week, it is a publishing house of children's books which proposed its works.
“Craftsmen and traders who do not yet have a shop have also asked to occupy this space.
We hope that they will be able to develop sales there
,
”
says Alice Jollivet, Director of Initiative Gard.
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The only obligation for the companies hosted is to be present throughout the shopping center's working hours, from Monday to Saturday from 9:30 am to 8 pm. Originally, Mercialys had offered to offer a vacant commercial unit, but the business has found a buyer in the meantime. The lease was signed by a contractor previously supported by… Initiative Gard.