The Casino Signs become “
official partner of the French Rugby Federation and its French teams at XV and 7, from September 2022
”, formalized this Friday the FFR.
A contract signed for three years.
The first food distribution group in terms of number of stores in France (6,300 points of sale), which had already signed a contract with Antoine Dupont, thus confirms the reorientation of this historic football partner (AS Saint-Etienne, etc.) towards rugby.
“
I am very happy to welcome a retail brand for the first time in the history of the FFR.
The common values that drive the Casino Brands and the FFR have sealed this new collaboration which will undoubtedly bring great success.
“, commented the president of the FFR, Bernard Laporte.
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