Lali Martinez Arroyo
07/29/2021 11:27 AM
Clarín.com
Culture
Updated 07/29/2021 11:36 AM
A book stands out among the windows of Corrientes Avenue.
It is not just any book
, it is a work inspired by the most important incunabula in literature: by its history, by its
technical perfection
and by its cultural repercussion through years and years.
An
incunabula
is any book printed during the 15th century.
This, in particular, is
a replica of the first book printed in series:
The
Gutenberg Bible
, also known as the
Latin Bible
or
Bible Mazarin
, translated by St. Jerome.
A standing white box, which stands out among smaller and more limited books, makes the copy of the Taschen publishing house look larger.
Inside the box are two hardcover volumes,
with 1,400 pages in total
.
Inside.
Gutenberg's Bible.
Photo Shutterstock
It is a
meticulous reproduction of the original text
, belonging to the Göttingen Library, one of the few complete copies available.
The original is printed in Latin
, on vellum (a type of calfskin-based parchment with a smooth, thin surface).
The Taschen edition is 1,282 pages long and also contains a booklet with the investigation into
Gutenberg's influence
and Ulrich Helmasperger's notarial deed, which is
testimony to the invention of the printing press
and his first product.
Why in stained glass?
The connoisseurs of books, in front of the window, could have several questions about the decision of the bookstore to put that copy in the window,
will it be because of the recognition of the title?
Or because of the demand for such a special work?
You might think that behind that decision
lies a moving story
.
Like those stories that old booksellers tell about the long-awaited issue, which prompts them to eagerly open each box, as if the best of gifts were kept inside.
It would be easy to imagine the bookseller, excited, taking out the books,
stroking the cover
, reading the back
cover
carefully and, finally, opening the book with caution, to leaf through it slowly, without opening it too much
so as not to mark the page
... But, in this case, the story told by the bookseller in charge of the premises is quite different.
Temptation to the step.
A reproduction of Gutenberg's Bible, on Corrientes Avenue.
Photo Guillermo Rodriguez Adami
“The decision to put it on the window is
purely commercial
.
Only
a couple of copies
arrive
per branch
, and even less in a pandemic, because it is an imported book.
Every two weeks or so
, someone comes to consult for him
.
They ask a lot to be a book that does not have a great outlet.
But it is sold.
Slow, but steady.
For example,
now this is the only branch where there is a copy left
, "he said.
Anyone would think that a replica of this quality and care would cost no less than 30 thousand pesos.
But it
has a cost of $ 19,850 pesos
.
Even cheaper than a jacket with no history and little future.
Gutenberg, businessman
What was the question
Gutenberg
asked himself
to make his own business decision, the one that led him to make a difference?
What was your original goal?
Has your gaze been on the reader's need?
From his creative and visionary position, he understood that his invention
would bring reading to the hands of the people
, when until then it was only reserved for the clergy.
It took the monks ten years to finish copying a copy, as they wrote and painted it by hand.
It was hard work, painstaking, creating unique specimens ... but on a small scale.
Before
Gutenberg's
contribution
,
a manuscript cost about six
monthly
salaries
.
After the invention of the printing press, that cost was reduced to
six days'
salary
(with a book imported today, in Argentina, it is more than that).
With its glitters.
Reproduction of the Gutenberg Bible.
Photo Guillermo Rodriguez Adami
The
serial reproduction
technique was
a revolutionary act, making it possible to create more copies at a lower cost, and thus expanding the market.
Such was the success of his publishing project that
the copies were sold before they were finished
, what we now know as advance sale.
That his first project was the Bible could also be a
strategic
decision
.
The Church, in the 15th century, was an influential institution.
Gutenberg was
undoubtedly clear that there was an audience that would appreciate the editorial gesture (although the term was not known at the time).
The monasteries did not have much money
, and the handwritten Bibles were of great value.
Gutenberg knew that need, so he printed 180 copies.
Gutenberg was
born in 1398
to a wealthy family
, which allowed him to study at the monastic school in Mainz and develop the
goldsmith's
trade
.
In 1446, he found a partner and - with that support - founded his
"Book Company
";
and in 1950, he created the printing press.
The knowledge of the blacksmith
What he did to start
planning the production
was to tear up an entire book, separating each word, each period, and each comma.
This is how he
created movable type:
pieces that had different letters and symbols engraved on them.
He created
more than one hundred thousand types that would be reusable characters
, made with a metallic alloy that was, without a doubt, his greatest contribution.
Based on
his knowledge as a blacksmith
, he found the perfect alloy, ductile and resistant at the same time, which is still used to this day.
And it is that the Chinese already had the printing with "sinograms" made of wood, bamboo, bone or ceramic
for the printing of characters
:
Gutenberg's
merit was not there
.
But he knew that
the material used to wear out over time
, and that gave him the kickoff to find the ideal material with which to create his types.
In Germany.
A replica of Gutenberg's printing press.
AFP photo
In fact, while
Gutenberg was
working on creating the printing press in Mainz, in
Korea they
were rethinking the method of writing to make printing easier,
reducing tens of thousands of characters to just twenty-eight
.
But
Gutenberg
first arrived at the ideal solution: he engraved each inverted letter on a piece of metal, and then on a soft copper cube that marked a silhouette of the letter.
This silhouette is what is known as a matrix, and it was the basis for creating molds made with cast lead (movable type).
The next step came from the hands of
another of his inventions
: the manual mold, where they placed the molten lead and, when opened, the piece came out ready to be used.
This gave him the possibility to create the letters that were necessary so that the typesetter could compose the lines of the text.
When the phrase mirror was ready,
another great Gutenberg invention
was used
: printing ink
, made with soot, varnish and albumin, a formula that
is still used today
.
In this step,
the press
comes into play
, a machine that
Gutenberg
built inspired by the one that was
used by winegrowers of the time
.
Finally, the final step was in the hands of the
illuminator
, who painted the letters and illustrations with colors.
Thus, although the books were mass-produced, they made them
unique
.
With each brushstroke of the illuminator,
the art gained strength
and each copy had its own stamp, it became a unique piece.
The first printing tests were in
Strasbourg
and then he returned to Mainz.
What used to take a decade per copy, now - with
Gutenberg's
cunning
- took about
two to three years
.
Between 1453 and 1455, a print run of
between 180 and 200 copies was made in Gothic letters
, thanks to the work of four presses that worked at the same time, six columnists and twelve pressers.
The 42-line Bible
, named for the number of
lines
in two columns that made up the 1,286 pages of the work, was bound in white pigskin and printed in two volumes.
The printer's secret
One of the things that is known from the time when the printing of the sacred book was carried out, was the
strict confidentiality
of the project, a promise that the workers made after
Gutenberg
told them, in an imperious way, not to tell about the presses anyone.
View this post on Instagram
A post shared by Gutenberg-Museum (@gutenbergmuseum)
Today,
48 copies are still preserved
, of which only 21 would be complete.
Of 12 parchment copies, only four are complete and only one of them contains the New Testament.
The National Library does not have these old copies,
they are not available in Argentina
.
There is one in the New York Public Library, where it arrived in 1847. As a church, only the Vatican has two copies available;
one on parchment and one on paper, but both are incomplete.
To see one of the original copies, you
would have to travel to Germany
, which has twelve.
Or the United States, which has eleven.
Or the United Kingdom, which has eight.
Around here, there seems to be none.
If you also love the stories behind the books, you might want to know that Gutenberg's Printing House
is reconstructed in the Mainz museum
.
If you're ever out there, don't forget to visit.
PK
Look also
The Argentines that the world will read
The ruthless ways to raise a young lady