Mizrahi once again attacked Leumi in the campaign, and the market estimates: "Leumi will be forced to respond" - Voila! Of money. The intense competition between Bank Leumi and Bank Mizrahi-Tefahot for the leadership in the customer service sector and in the mortgage sector was observed in the past year.

The two banks clashed with particularly venomous ads in the press last May. Since then there has been silence between the parties, but now it seems that the war is renewed.