Snow hurt consumers and will pay a huge fine - voila! Of money. The Commissioner of Competition fines Snow 16 million shekels for harming competition in the food market through interference in display areas, price recommendations and payment transfers to retailers.

The sanctions were set with the consent of Snow and have now been published for public comment for a period of 30 days, after which the decision is expected to become final. The fine was accepted in agreement with the company/Reuven Castro Last February, the Competition Authority announced that Wilipod was summoned to a hearing before filing an indictment for the offense of attempted collusion.