Vegan food is no longer the prerogative of animal welfare activists, it is becoming a market like any other. For many consumers it is not a question of switching to 100% plant-based products, but of reducing the proportion of products of animal origin in their diet.
The investment in this niche by large manufacturers will make their lives easier, with a varied offering, available everywhere, at affordable prices. Subscribe Already subscribed? To log in, go to the page you came from.