“Does this have to be real?” Rewe customer complains – and hits a nerve. In some markets, the team has already developed an idea for this problem.
“Then emigrate to North Korea!” is probably meant as a joke, but it also makes a point: it is a sign of prosperity in Germany that there is pretty much everything, from mini-supermarkets to giant Rewe stores. That how it is here: everything is well but not well enough.