Nicolas de Tavernost's group formalized this Friday morning its acquisition of 54 of the 104 matches for the 2026 and 2030 World Cups. The matches will be offered free of charge on its broadcasts, with Fifa responsible for now appointing a paying broadcaster for the entire competition in France.

“Sport is what holds up the best in traditional TV. We saw it for the last Rugby World Cup. For us, it is very important to have this type of meeting,” explained the future ex-taulier of M6.