In an economy in crisis, the middle class still invests in its image. Botox, hyaluronic acid and biostimulators are in high demand.

Botulinum toxin, especially to inhibit expression wrinkles in the upper third of the face, remains one of the most chosen procedures. Aesthetic celebrities have passed the Master Aesthetic Aesthetic test for the first time in Argentina, with the winner receiving $1 million in prize money from the Argentinian government. The winner of the test will be announced later this year.