First wave of influencers pinned for "misleading commercial practices" First personalities to undergo this "name and shame" are: Illan Castronovo, Capucine Anav, Anthony Mateo, Gaetan Debled, Léa Montchicourt or Simon Castaldi. The injunctions addressed to them remind them to order and invite their subscribers to vigilance, says the Ministry of Economy and Finance.

From now on, the status of influencer is defined in the law and the "direct or indirect promotion of acts, processes, techniques and methods" is prohibited.