May 6 is a No diet day to raise awareness against the obsession with weight. For 1 Italian "on a diet" out of 2 it is precisely the infamous "free day" Pizza, pasta and parmigiana at the top of the choices for the free meal.
For 46%, pizza, especially the youngest for which the percentage rises to 73%. 29% choose a good pasta dish, 27% parigiana. 72% of Italians would like to do more physical activity to improve their appearance.