New survey on the most popular supermarkets: Kaufland crashes, winner shoots from 11 to 1. New survey shows customer satisfaction varies significantly between supermarkets.

Rewe is particularly popular among supermarkets because of the high quality of food. Although consumers are quite satisfied with the quality of the food, especially its freshness and taste, there is still room for improvement in prices. In the survey evaluation by the German Institute for Service Quality, the supermarkets Rewe and Edeka only achieved a “satisfactory” rating in the prices subcategory.