RaiPlay common good and glam, this is how the platform broke through - TV. Elena Capparelli, head of Rai's digital platform, speaks proudly in an interview with ANSA and tells how it has become a phenomenon in terms of numbers and quality.
RaiPlay is now playing on an equal footing with other platforms, but with the notable detail of being free and with a library currently of 6000 titles, of which 1600 films, 400 fiction and the same number of documentaries. The challenge is "to keep up with technological innovations" to be competitive in a crowded streaming scenario and promote quality.