The Luxury Outlet is being held on the Palermo property, an event that takes the concept of offering clothing from previous seasons or surplus production at lower prices than usual. On its opening day there was a record in sales with more than 20 thousand units sold.

The high levels of stock coincided with the drop in sales in recent months, and this led, explains Blanco, to different companies finding a channel here to make large discounts to the public. The history of the outlet must be traced back to the 80s, says Florencia Chaubié.