The Mundo Marino Foundation and the Ronald McDonald House share a mission. Both help well-being, but are financed with practices that environmentalists and doctors question.

In both initiatives, the laudable philanthropic side coexists with another that casts a shadow. The architecture that is not so “holy” to drive humanitarian purposes has been naturalized by crowds that openly enjoy the pirouettes of trained cetaceans or Big Macs for charity. That is a horse that bites its tail based on an uncomfortable duality.