In 2023, Ile-de-France welcomed 47.5 million tourists who generated 21.7 billion euros in revenue. 410 international investments have created 11,212 direct jobs in 2023.

The United States remains the region's leading foreign investor (1/4 of establishment projects) New countries are interested in Ile de France, such as Australia and India which, since Brexit, have been wondering about setting up in the European Union. The Olympic Games are not just sport, but business too. Choose Paris Region does not intend to only attract tourists, it intends to take advantage of the competition to attract new foreign investors.