Tourism in the Tölzer Land is currently facing a number of challenges. 25 exhibitors and experts from the region came together on Friday.

Tourism alone generates gross sales of 335 million euros in the district. 51 percent of this comes from 7.4 million daily visitors. Around 4,700 full-time jobs in theDistrict depend on tourism. But approval for tourism is no longer a given, especially among young people, says TLT boss Andreas Wüstefeld, who was happy about the large crowd at the event.. Sonja Eichbichler from the Jachenau guest information center is planning “knowledge to go boards” with information and fun facts for 2024, for example: “So many hens live inJachenau, we never need snow.” “It is not a given that there are so many there,” says theTLT boss. “Younger people are our capital. We have to stick with it,’ he adds.