MPs are looking this Thursday at measures aimed at curbing “ fast fashion ” The bill provides for an environmental “penalty” and a ban on advertising for the sale of these clothes at knockdown prices, most often imported. The penalty, to be set by decree, could reach up to ten euros per product in 2030, with a ceiling of 50% of the sales price.
For the Chinese giant Shein, this text “disproportionately penalizes the most cost-conscious consumers”