Basilicata shines at Berlin's ITB travel trade show. Its tourist offering, so nicheit has been described as 'punctiform', plays on nature and Italian passions and 'roots' German tourists "always remain among the top 10 of our arrivals and visits" and are "the most complete", filling "all niches of demand" and "tourist offers that Basilicata can have", said Marcella DiFeo.
In particular, Di Feo cited "green" tourism, which "is very much liked by the average German tourist"