The American company Mattel has announced the upcoming marketing of a new version of the game, in order to make it “more accessible” Only 29% of respondents believe that young people from Generation Z are competitive. The 2016 Scrabble world champion, Brett Smitheran, said he noticed “a tendency among young people to avoid competitive games, favoring teamwork and collaboration to achieve a fun goal together” “We want to ensure that the game continues to be inclusive for all players,” said Ray Adler, Mattel's head of global games, adding that “for anyone who has ever thought that puns are not not for them or who have felt a little intimidated by the classic game, the CooperativeScrabble mode is an ideal option” The original rules remain the same.

In 2022, 500 new words will be added to the seventh edition of its dictionary. The game has not aged a bit in 75 years, but ScrabBLE is nevertheless constantly evolving.