Demoskopika, Italy queen of Europe in tourist reputation - News.com.au. Spain-Germany follows.

Institutional social use needs to be improved. Santanchè, Italy's sexiest destination in Europe but it must become the most chosen (ANSA) Italy reaches the top of the general ranking of European tourism reputation, even if it must improve in the institutional use of social media. Followed by Spain and Germany. It emerges from the DemosKopika study on the reputation of regional tourism systems which this year is expanding to the European context.