Discovery funnels are the top brands' secret weapon - so why isn't anyone talking about it? - Walla! Marketing and digital. If people come to you after seeing a video on social media, chances are they have no idea who you are.

How is it different from a customer who came from a Google search and why should the customer journey reflect this? . Discovery - far beyond traffic./Unsplash Yonatan Nimrodi has been working for 7 years at Meta Israel, where he deals with everything related to experiences.