Netflix added 13 million new subscribers in the last three months of 2023. The company hosts content that was the flagship of other companies.
It is the streaming company with the lowest cancellation percentage ratio compared to its subscriptions, just 2% in the United States. Some analysts warn that there are still battles ahead for Netflix and its competitors. The platform is setting the pace in internet television, writes Business Insider's John Defterios in an article for B.I. Antenna. The time that Americans spend on Netflix is more than double that of its closest competitor, he adds.