'Operación Triunfo' was the first entertainment format that was broadcast live in Spain by a digital platform, in this case, Prime Video. Data on digital consumption and the social audience shows the pull it has had and what its audience has been like.
Prime Video has already confirmed that there will be another installment of 'OT 2023' But how much has it worked? How to measure its success if there are no audience figures to use? The data does show how interest in the platform has grown since the premiere.