In “Hard but Fair’ Messner takes issue with Alpine tourism – and sets his sights on climate glue. “Last Generation Austria’s” Anja Windl is wary of calls for a ban on snow cannons.

Messner demands an end to crowds of visitors and hordes of skiers, also for the benefit of holidaymakers. Tourism will not disappear from the Alps, around 16 million residents depend on the holiday industry. The keyword for the solution could be “soft tourism”